Monday, October 26, 2009

Halloween Marketing Ideas

Here are a few great tips to get your name out this Halloween:

1. When the moms come with their children, to your door, give the kids the candy and then give a treat or sample to the mom. Say, "I have a treat for you too!"

2. If you are going around the neighborhood with your children, hand the gift or sample to the mom, (or ask if she is there) and give her the "treat." 3. If your neighborhood, school, or church does a "Trunk or treat" be sure to participate and give your samples there. Everyone loves to get a "treat," even the moms and dads.

4. Give a "treat" at your parties during the month of October. Tell your customers that this is a great time to get started in the business because they can use "Halloween" as an opportunity to tell people what they do. Plus, the holiday season is a time when people are buying gifts, so their sales get off to a great start.
Gold Canyon offers some great tealight samples- they come with little boxes and a place to put your business card. You can order them on Supply Order. They offer Ginger Lime, Fresh Orange, and Clean Sheets. The cost is $10.98 for 30 boxes and tealights. What a DEAL!
Halloween is a great time to jumpstart your Holiday business, so take advantage of the opportunity!

5. Send out an email to your customers with a special offer. This one will boost your monthly totals but will cost you your commission on minimum orders. "TRICK OR TREAT! Gold Canyon only Treats! Spend $30 and receive a 5oz FREE! Hurry, Offer Ends 10/31 at midnight"

Have a great weekend! HAPPY HALLOWEEN!!!

Tuesday, October 20, 2009

Ideas to Implement

A few ideas to enhance your candle business this week:

$1,000 Silent Party. Phone ten past Hosts, customers or friends/family members and have them each collect $100 in outside orders. Put them all together and you have a $1,000 Party without even leaving your home. You can raffle off all the amazing Host incentives so each of your ten participating Hosts receive free products.

Calling All Customers. Get your phone, your customer phone list and a mug of hot cocoa. Sit by the fire and call all your customers for re-orders. Introduce yourself and say, "A really important part of my business is customer care and I wanted to call and ask if you are running low on any products or need any of our great new fall products for your home or work? I also have wonderful gift giving ideas."

Step out of the box today and see what it can do for your business!

Tuesday, October 6, 2009

Halloween Party Game

Happy Halloween month! Following is a fun Halloween party game submitted by Patricia McCoy.

The demonstrator brings a small gift wrapped in a halloween treat bag (or whatever you have, black, orange, yellow or purple). No one knows what's in it. Then she hands it to the first guest to arrive (or someone else after all are seated.

The game is used as an "ice breaker" to start the night off AND it has a booking seed & an opportunity seed incorporated into the story. The demo tells everyone that when she says LEFT, the person holding the gift hands it to the person to her left and when she says RIGHT, then it moves to the person on her right. The person that has the bag when the story ends is the winner of the gift and then the demonstrator can move easily in to her presentation with the captivated audience.

A Halloween Story
_______________ (Hostess), left her house and was on her way to go pick up the Halloween costume she mistakenly left behind at the store. “I hope the one I picked out is still right where I left it,” she said. ______________ knew that she needed to get back there right away, before there was nothing left. She headed right for the Party store and went down one aisle. She turned left, and then she turned right, and she made her way back down the next aisle for the right costume. Sure enough, there it was, right where she had left it, … right next to the candy. Finally, she had what she needed. So she left for home, to go and carve the pumpkins. When she got home, there were big brown boxes left right on her doorstep! __________________ knew right away that it must have been her Gold Canyon candles… and they arrived right on time for Halloween! _______________ got right to work… she lit her new Gold Canyon candles, decorated the house with her new Halloween candle holders, then carved her pumpkins. Their spooky faces lit right up with her fragrant tealights. When all was done, she enjoyed a wonderful Halloween night with family and friends. Now that I’ve shared this little Halloween story with you, I hope I’ve gotten you into the Halloween spirit. Right now, I’d like to offer you a treat of your own… a chance to treat yourself to a free shopping spree just like our Hostess ______________will be receiving for having tonight’s Show. There’s no trick to this treat! Just pick a date right away to relax with your friends by candlelight and I’ll do the rest. Also, keep in mind, that if you left home with the intention of shopping for gifts tonight, we have the right gift for everyone. Review your shopping list because we wouldn’t want anyone to be left out. We have just the right gifts for birthdays, anniversaries, weddings, and all special occasions. The holidays are also a perfect time to bring in extra cash in a fun way. If this is the right time for you to explore starting up your own home-based business, please talk to me right after the demonstration. Don’t be spooked! Because there’s no experience necessary and best of all, you can start for only $20. You heard me right! You can start making money right away with a Gold Canyon business of your own! I’m glad to be here with all of you tonight and I hope you have fun, too. And so, without further delay, I will get right to the point, which is showing you all of our fabulous candles and accessories. Therefore, there is really nothing left for me to do, except congratulate our winner, right? Congratulations!

September Recognition 09

I admit, I was a slacker in September and didn't post any recognition for August. I appreciate all of you who worked hard in our last month of the summer catalog. Christine Dunlap, Megan Moreno, and Heather Uhland, all from AZ, finished the month out "tops" in the $550s. Right on their tail was Ronda Strauss (NY) with $529. Other active demonstrators in August were Ginger Good, Nancy Simpson, Jessica Hernandez, Kelley Montana, Sandra Hessert, Raquel Thompson White, Kelly Ashliman, Elizabeth Campbell, Mary Fulk, Traci Rhodes, Christina Morgan, T. Knight, Jennifer Arrellano, Lisa Thorpe, Zoe Mitchell, Tasha Jacquez, Sandy Sellers and Melanie Davis. WOW! That's awesome! 22 of us placing orders that totalled over $6,250. I'd like to welcome new demonstrators to our team in August, Bonnie Eismon (AZ), referred to me by a previous demonstrator, and Roseanna Martin (AZ) who was sponsored by Christina Guido (AZ). We are so happy to have Roseanna on board and put our hands together for Christina for signing her up - - - at her very first party nonetheless! Wonderful job everyone!

September was a great month for growing our team. We welcome back Jennifer Anderson (AZ) and Deanna Rust (AZ) as well as a brand new demonstrator, Lola Sanders (OK). The addition of these wonderful ladies brings our team count up to 58.

I am pleased with the leadership on our team. Senior Demonstrators are those demos who recruit 1-2 new demonstrators. We have 8 Senior Demonstrators, Gina Andersen (GU), Kathy Ashton (WA), Elizabeth Campbell (AZ), Christina Guido (AZ), Traci Rhodes (AZ), Ronda Strauss (NY), Raquel Thompson White (AZ), and Lisa Thorpe (OK). We also have one Gold Demonstrator on our team (sponsors 3-4 new demonstrators), Mary Fulk (AZ). We also have one Manager on our team (sponsors 5-9 new demos), Melanie Davis (AZ). My current leadership title is Senior Manager, meaning I have 10+ demonstrators in my frontline, plus at least 1 Senior Demo, plus at least 2 Gold Demos. My next promotion is "Gold" Manager for which I need 3 Gold Demos..... now which of you Senior Demonstrators is ready to kick it up a notch and recruit one more to help me out?????

Our September sales were awesome, up to 27 demonstrators placing orders (almost half! that's great!) With the fall season and being able to order out of BOTH summer and fall catalogs, our team sales were over $8,630. Hold on tight, this is just the beginning of a great season.... in the next month or two you are going to see that number double! That doesn't count the fundraiser submitted by Mary Fulk (AZ) for $9,841. Mary is the fundraising QUEEN! I do lot of fundraisers but they just don't compare to Mary's! Our top sellers for the month are: Ronda Strauss (NY) with $1390!!! Mary Reynolds (AZ) with $717, Kathy Ashton (WA) $696, Traci Rhodes (AZ) $672, Raquel Thompson White (AZ) with $460, and Christina Guido (AZ) with $455. All of you are amazing demonstrators! KEEP IT UP! And let me not fail to mention more awesomely awesome demonstrators who also sold this month: Suzanne Mortensen (IA), Lisa Thorpe (OK), Melanie Davis (AZ), Ginger Good (AR), Angela Palmer (AZ), Christine Dunlap (AZ), Kathy Kuwik (NY), Zoe Mitchell (AZ), Christina Morgan (AZ), Jessica Taylor (AZ), Shaunda Jacobs (AZ), Megan Moreno (AZ), Heather Mendoza (AZ), Jessica Hernandez (AZ), Lola Sanders (OK), Kathy Mendonca (CA), Sandra Hessert (AZ), Elizabeth Campbell (AZ) and Kelley Montana (AZ).

September was also the end of 3rd quarter and I am happy to say that our team sales for the quarter were $22,986 and the year-to-date sales are $65,552.

Before you go, I wanted to make sure you know October's Host Promotion is $20 bonus host rewards, and GC has extended the "3 easy payments" as well as the $20 Join Us promotion. See the updated flyer here https://essentials.goldcanyoncandle.com/GOLDCANYON/CMS/Portals/0/Oct09PromoFlyer-US-Updated.pdf. ALSO, have you all noticed you can round your customers' orders up for Prayer Child donations? Be sure you ask every customer as you complete their order - it's a great way to donate to a wonderful cause. Read up on the Prayer Child Foundation in your catalog and visit http://www.prayerchild.org/. AND, Gold Canyon is offering Cash Incentives for the next 3 months for sponsoring and for having 2 $400 parties/mo. If 60% of our team places 2 party orders of $400 in a given month EVERYONE who places those orders gets a 5% bonus (min. $40) in addition, $50/demo for 2 or more sponsored demos. Let's do it!

Thank you all for being a great team! You're the best - - I mean WE're the best! Keep it up!!